


Motel Jacaranda
Antonio Marras SS25
Campaign
Motel Jacaranda
Antonio Marras SS25
Campaign
As the creative agency behind “Motel Jacaranda,” we partnered with Antonio Marras to develop a fashion film that blurs the lines between memory and performance, nostalgia and cinema. Drawing inspiration from the timeless figures of Anna Maria Pierangeli and James Dean, the film unfolds in a dreamlike motel setting—an emotional crossroads where costume, narrative, and choreography intertwine. We led the visual direction, storyboarding, and art curation to faithfully translate Marras’ intimate vision into an immersive audiovisual experience.
As the creative agency behind “Motel Jacaranda,” we partnered with Antonio Marras to develop a fashion film that blurs the lines between memory and performance, nostalgia and cinema. Drawing inspiration from the timeless figures of Anna Maria Pierangeli and James Dean, the film unfolds in a dreamlike motel setting—an emotional crossroads where costume, narrative, and choreography intertwine. We led the visual direction, storyboarding, and art curation to faithfully translate Marras’ intimate vision into an immersive audiovisual experience.
As the creative agency behind “Motel Jacaranda,” we partnered with Antonio Marras to develop a fashion film that blurs the lines between memory and performance, nostalgia and cinema. Drawing inspiration from the timeless figures of Anna Maria Pierangeli and James Dean, the film unfolds in a dreamlike motel setting—an emotional crossroads where costume, narrative, and choreography intertwine. We led the visual direction, storyboarding, and art curation to faithfully translate Marras’ intimate vision into an immersive audiovisual experience.






“Motel Jacaranda” exemplifies our approach to fashion storytelling: conceptually rich, emotionally resonant, and aesthetically precise. With this project, we continue to elevate fashion beyond the frame—transforming garments into living stories and editorial moments into cultural memory.
“Motel Jacaranda” exemplifies our approach to fashion storytelling: conceptually rich, emotionally resonant, and aesthetically precise. With this project, we continue to elevate fashion beyond the frame—transforming garments into living stories and editorial moments into cultural memory.
“Motel Jacaranda” exemplifies our approach to fashion storytelling: conceptually rich, emotionally resonant, and aesthetically precise. With this project, we continue to elevate fashion beyond the frame—transforming garments into living stories and editorial moments into cultural memory.



























